Course Content
Personal Branding for Employment
0/1
Course Outline for Personal Branding
Lesson 1: Understanding Personal Branding
0/1
Personal Branding
Lesson 2: Identifying Your Unique Value Proposition (UVP
0/3
Learning Outcomes
What is a UVP in the Context of Employment?
Examples of UVPs for Students in Various Fields
Lesson 3: Crafting a Consistent Brand Voice and Image
0/5
Learning Outcomes
What is a Personal Brand Voice?
Visual Branding Basics
Ensuring Consistency Across Platforms
How Consistency Builds Trust with Employers
Lesson 4: Building a Standout Portfolio and Online Presence
0/6
Learning Outcomes
Components of an Effective Student Portfolio
Examples of Effective Student Portfolio
Best Platforms for Students
Tips for Writing Strong Descriptions of Past Work
Introduction to Online Tools and Templates
Lesson 5: Leveraging Social Media and Professional Networks
0/4
Learning Outcomes
Social Media Platforms Useful for Students
How to Create Engaging, Career-Oriented Content
Introduction to Job Platforms Relevant to Your Region
Activity
0/2
Optimize Your LinkedIn Profile
Create a One-Month Content Plan
Personal Branding for Employment

Introduction to Online Tools and Templates

  • Portfolio Templates: Many platforms provide free and premium templates designed for easy customization (e.g., Wix’s “Student Portfolio” template, WordPress themes like Astra or OceanWP).

  • Content Management Systems (CMS): WordPress is flexible and widely used; Wix and Squarespace offer drag-and-drop simplicity.

  • Design Tools: Canva and Adobe Express help create graphics, banners, and presentations for your portfolio without design experience.

  • Project Hosting: GitHub for code, Google Drive or Dropbox for document sharing, and YouTube or Vimeo for video content.

Activity

  1. Create and Publish a Basic Online Portfolio
     Using a chosen platform (LinkedIn, WordPress, Wix, or GitHub), students will build a simple portfolio including a bio, resume, and relevant experiences.
  2. Add 1–2 Case Studies
     Students select 1 or 2 academic projects, internships, or volunteer experiences and write detailed case studies based on the structure learned. These should include objectives, personal contributions, and outcomes.
Previous
Next
error: Content is protected !!
Scroll to Top